Mission: We were approached by Dara to create a beautiful, fresh, and dynamic rebrand of her visual identity. Our mission was to create an umbrella brand that could authentically capture all aspects of Dara’s personality: music, strength, creavity, purpose, and mission.

The Outcome: Dara’s vision and personality represented in a beautiful visual language that serves as a guide and tool for Dara’s collaborators, clients, and investors to understand her message in a really practical way.

We built a highly-effective website that helps attract clients and convert customers. And we created uniquely crafted graphic art that represent Dara's 4 core pillars of work: Music, Sound, Body, and Energy.

The Impact: Increased confidence through her unified personal branding enabled Dara to communicate more efficiently to clients. Having a really strong personal branding also enabled her to pitch to investors which led to being signed to a music label and pursue a successful music career along with her body coaching practice.A clear and dynamic brand identity also made it extremely easy for Dara to collaborate with different graphic artists and create art pieces inspired on the brand identity and Dara’s own messages and ideas by just sharing one document.